Last week, Cytamobile Vodafone held a PR activity, to promote the new Passport Product at Larnaka International Airport.With the motto “Feel free to talk more when travelling!”, Vodafone promoted this phenomenal new service. The promotion activity focused on promoting clients to activate Vodafone Passport and enjoy every moment during their trip! The message was to talk with friends and family without worrying about the duration of the call or thinking about the cost.The success of the promotion is the result of Cytamobile Vodafone’s long term commitment to the Airport medium as a strategic communication partner. The promotion has attained a sophisticated level of effectiveness that is especially tailored to the Airport environment.
